Her parents were right to worry and to try to shield her from the media. Every thing she says and does is dissected and then discussed on national TV. In the same way that her mother has become a lightning rod for praise and criticism, so has she.
"The View" made fun of her for her soft voice; apparently she called up three of the co-hosts to ask them to support her mother in the NY primary.
But "The View" hosts' jesting was in good faith.
In contrast, David Shuster's said on MSNBC's Hardball, "Doesn't it seem like Chelsea's sort of being pimped out in some weird sort of way?" Bill Preiss answered no, but Shuster insisted in continuing his metaphor of unseemly behavior on the part of Chelsea.
His choice of the word "pimping" was sexist and unnecessary. All of the candidates have had their adult children campaigning for them. The Romney boys were spoken of in the same way, even though they were much more proactive in campaigning for their father. I think this blog entry by Taylor Marsh is well-written on this subject, and she includes a video link to the exchange between Shuster and Preiss.